NEWS

The media summer deals are on

Dubai, United Arab Emirates, 17 May 2016

We don't want to sound like car sales men, but we do have some amazing summer deals for you offered by our strategic media partners. One of the deals is getting up to 33% discount on media buying along with some other amazing cost saving deals.
Check out the latest deals, limited time offer so be quick!



Get your spot at the UEFA EURO 2016

Dubai, United Arab Emirates, 19 April 2016

A major sport event that has all Football Fans across the world excited to see their favorite European players and teams compete for the UEFA EURO 2016 Cup in France. In France alone there will be around 50 mln supporters that will watch the games from sympathizers, lively fans and active supporters.



Have you advertised with the Aussies already?

Dubai, United Arab Emirates, 30 March 2016

As giO media, we’d love to follow the latest trends and therefore focus on countries and industries that matter to commercial opportunities that rise within the Middle East. Due to partnerships between Emirates and Qantas as well as Etihad Airways and Virgin Australia, the Gulf region managed to generate more business and visitors to and from the Pacifics.



WHY INFLIGHT MEDIA ADVERTISING?

Dubai, United Arab Emirates, 11 February 2016

Inflight advertising is one of the best ways to advertise to people because flight passengers are a captive audience and cannot just get up and walk away. Some of the ads are highly technological touch screens or other interactive ads and others are very basic, such as the inflight magazine of a napkin a passenger receives when they request a drink.



Explore the French markets with giO media

Dubai, United Arab Emirates, 11 January 2016

During the year of 2015, we were able to sign additional exclusive media representation agreements for the Middle East region. With this in mind, giO media is now able to offer our clients even more commercial advertising opportunities throughout leading media channels globally, be it print, TV, radio or digital media.

2016 promises to be a big year for advertisers targeting the French markets. As the UEFA Euro 2016 football tournament will take place all over France this summer, along with many other important events throughout the year, we offer you the chance to brand your company, service or product in a most striking and cost effective way! Find below a selection of our portfolio:



giO media lets children from war-affected areas believe in their future again

Hoofddorp, the Netherlands, 01 September 2015

Children have the right to grow up in peace. Free from fear and violence. But above all: free from war. War Child creates safe places in conflict-affected areas where children can play, continue their education and where they learn to deal with their experiences. Hence we are very proud to share that giO media supports War Child as a Business Friend with a periodical contribution.





If Iran Sanctions Lift, Will Ad Companies Rush In?

New York, 21 July 2015 (source and credits: Adweek, Noreen O’Leary)

Sir Martin Sorrell, the WPP chief, has called Iran the last great, untapped market for growing his business. With a potential nuclear deal set to end some embargoes and perhaps begin integrating the Middle East power in the global marketplace, are big industry holding companies plotting moves into the country?

In fact, one is already there. Dentsu Aegis, the London-based, Japanese-owned holding company, entered the Iran market early this year in partnership with International Communications Agency. The relationship was formalized in May, creating Carat-ICA. Based in Tehran, the office has 35 media, creative and digital staffers handling media planning and buying for clients like Reebok, Dr. Wolff, Native Union and Telda.





National Geographic Traveler Magazine arrives in Germany

Hamburg, 04 June 2015

National Geographic Traveler will appear in German shops for the first time. The travel magazine is already published in 27 countries around the world. With the introduction of National Geographic Traveler, publisher Gruner + Jahr (G+J media) is bringing another publication of the National Geographic Society to the German-speaking market alongside National Geographic magazine.

With National Geographic Traveler, readers will be shown the most beautiful and exciting corners of the world in quarterly installments. Reporters will give vivid accounts of their experiences, from witnessing religious rituals in the rain forests of Bali to meeting Native American tribes in the national parks of North America, while National Geographic’s legendary photographs will allow readers to immerse themselves in unfamiliar worlds. The magazine’s service section will contain all relevant travel information regarding the featured destinations to allow travel plans to be turned into reality.

Florian Gless, Editor-in-Chief of National Geographic Deutschland and National Geographic Traveler, said: “I’m often asked what the difference is between a story in Traveler and a report in National Geographic magazine. It’s quite simple: All of the stories we relate in Traveler can be experienced by the readers themselves. Sometimes a little adventurous spirit is required for this, but a desire to discover other countries and cultures will do just as well.”

Alexander Schwerin, Managing Director of National Geographic Deutschland, said: “With National Geographic Traveler, we were able to secure a blue-chip travel magazine for the Gruner + Jahr publishing house, thus strengthening our portfolio. Germans are active travelers — during the last year alone, they made over 70 million holiday trips. National Geographic Traveler will inspire. We’re very excited about this new product.”

giO media Middle East exclusively sells the commercial advertising for the media portfolio of G+J media, which include the German-, Dutch-, French- and Belgian National Geographic titles.



Radical Thinking partners with giO media Middle East

Dubai, UAE – 20 May 2015

Dubai based Radical Thinking, a marketing- and branding agency, has established a new partnership with giO media Middle East, seeking new and extensive opportunities for its clients. Stephan van Wijk, Owner and Managing Director of Radical Thinking: “Our clients are mainly from the Government and Corporate sectors and in order to maintain our fruitful business relationships, we rather look for third parties that can deliver a specialty we don’t have yet, but definitely add value to our own products and services. By partnering with giO media Middle East, we do not only offer our clients a marketing or branding strategy solely, but also execute throughout our own channels. In this way, clients will experience a cost effective and time consuming opportunity to get their awareness at the right places.