Have you advertised with the Aussies already?



Dubai, United Arab Emirates, 10 March 2016

Did you know? eMarketer projected that the Australian ad expenditure would grow to AUD$ 12.32 billion by 2018. The forecast is based on a wide increase of media channels in the country, be it television, radio, OOH, or digital.

  As giO media, we’d love to follow the latest trends and therefore focus on countries and industries that matter to commercial opportunities that rise within the Middle East. Due to partnerships between Emirates and Qantas as well as Etihad Airways and Virgin Australia, the Gulf region managed to generate more business and visitors to and from the Pacifics.

For Middle Eastern sectors that drive the economy, such as Travel & Tourism, Hospitality, Aviation, Transport & Logistics and Real Estate, these latest developments would be extra beneficial when you or your client decide to create a brandi campaign targeting the Australian-Pacific markets. Save yourself time and headaches by contacting giO media for a proper consult and marketing advise. Below you’ll find an overview of Australian media channels represented by giO media Middle East:




Qantas Magazine: As a partner of Emirates, Qantas now flies 4 times daily from Australia into Dubai and therefore became the most frequent non-Middle Eastern airline flying into the UAE. Last year, giO media Middle East became an exclusive media representative for the airline’s inflight magazine.
Qantas Inflight TV: Experience the on-demand inflight entertainment from the moment you step onboard the aircraft until you arrive at your destination. With over 1500 entertainment options you'll be able to enjoy over 100 movies, 500 TV programs, 800 music options, 18 radio channels and stay up-to-date with the latest news with daily Sky News coverage.
Virgin : Explore, travel, navigate and unwind with Voyeur, its complimentary in-flight magazine. Inspirational and motivating, Voyeur gives you the information you need to explore new horizons and discover new passions.
Virgin Inflight TV: The award-winning in-flight seatback entertainment is available to all guests travelling on international long haul services. seatback entertainment entertains all ages with an extensive range of new release and classic movies, TV favourites, engaging games and mood-satisfying music, delivered through a touch-screen and handset-controlled system.
get lost: One of Australia's top selling travel magazines with a focus on boutique unique experiences from all over the world. The magazine's aim is to inspire their readers to experience more of what the world offers.
Australian Traveler: Australian holiday and travel guides plus advice you can trust from the Australian Traveller team. Find the best things to do, places to visit and accommodation.
Elle Australia: Is a worldwide lifestyle magazine that focuses on fashion, beauty, health, and entertainment. Elle is also the world's best-selling fashion magazine and also available online.

A selection of TV channels in Australia: